Stop losing leads to slow follow-ups. Our automation systems nurture every lead, send timely reminders, and keep your business top-of-mind — all on autopilot.
You're busy running jobs. But every hour you wait to follow up with a lead, your chances of winning that job drop by 50%. Marketing automation does the follow-up for you.
Without Automation:
With Automation:
Automated email campaigns that nurture leads from first contact to signed contract.
Text message reminders and follow-ups that get read within minutes, not hours.
Automatic reminders reduce no-shows and keep your schedule full.
Different messages for different types of customers. Personalized at scale.
See exactly which campaigns are working and which leads are hottest.
All your customer data organized and accessible in one central system.
Marketing automation uses software to handle repetitive marketing tasks automatically—sending follow-up emails, text message reminders, review requests, and lead nurturing sequences without requiring your time or attention.
Research shows that 35-50% of sales go to the vendor who responds first. When a lead contacts you, every minute matters. But you're on a job site. You're in your truck. You're talking to another customer. By the time you follow up hours or days later, that lead has already hired someone else.
Even worse: only 2% of sales happen on the first contact. The average sale requires 5 follow-ups, but 44% of salespeople give up after just one follow-up. Manual follow-up simply doesn't work for busy contractors. You need automation.
The moment someone fills out your contact form, our automation system springs into action. The lead immediately receives a personalized text message or email acknowledging their inquiry and letting them know you'll be in touch soon. This instant response dramatically improves conversion rates—leads feel heard and are less likely to keep shopping around.
You receive an immediate notification with the lead's details and can respond from your phone. Meanwhile, if you don't respond within a certain timeframe, the system automatically sends follow-up messages to keep the lead warm until you can have a real conversation.
Not every lead is ready to hire immediately. Some are researching, comparing options, or waiting for the right time. Automated email sequences keep you top-of-mind during their decision-making process. A typical sequence might include: immediate welcome email, helpful tips related to their inquiry, case study or success story, special offer or seasonal promotion, final follow-up with clear call-to-action.
These emails are personalized, professional, and strategically timed to guide leads toward making a decision. Best of all, they run completely on autopilot—you set them up once, and they work forever.
Text messages have a 98% open rate compared to 20% for emails. SMS automation is perfect for time-sensitive communications: appointment confirmations, day-before reminders to reduce no-shows, "on our way" notifications, post-job thank you messages, and review requests.
Automated SMS keeps customers informed and reduces the phone tag that wastes everyone's time. Customers appreciate the proactive communication, and you avoid the headaches of missed appointments and unclear expectations.
Not all leads are the same. A commercial client needs different messaging than a residential homeowner. An emergency repair inquiry requires different follow-up than someone researching a future project. Our automation system segments leads based on their inquiry type, project scope, timeline, and behaviors.
Each segment receives tailored messages that speak to their specific needs and concerns. This personalization dramatically improves engagement and conversion rates compared to one-size-fits-all messaging.
Your database likely contains hundreds of past customers and old leads who haven't heard from you in months or years. Re-engagement campaigns automatically reach out to these dormant contacts with seasonal promotions, helpful reminders (like "Time for your annual HVAC tune-up!"), or simply checking in to see if they need anything.
These campaigns generate surprisingly high response rates because you're contacting people who already know and trust you. It's much easier to get repeat business than find new customers, and automation makes it effortless.
Getting consistent 5-star reviews is critical for your online reputation and SEO rankings. But manually asking for reviews after every job is tedious and easy to forget. Automated review requests solve this problem completely.
After job completion, customers automatically receive a friendly text asking about their experience. Happy customers (5 stars) are directed to leave reviews on Google, Facebook, or other platforms. Unhappy customers provide private feedback directly to you, preventing negative reviews from going public. This system runs 24/7 and consistently builds your review profile.
Marketing automation works best when it connects with your other business systems. We integrate with your website contact forms, phone system for call tracking, scheduling software, CRM or customer database, email platform, and social media accounts. This creates a seamless workflow where leads automatically enter your system and are nurtured without manual data entry or switching between platforms.
Not when done right. Our automated messages are personalized with the recipient's name, reference their specific inquiry, and are written in a friendly, conversational tone. Most people can't tell the difference between automated and manual messages—they just appreciate the quick, helpful response.
We handle the entire setup for you. You'll just need to spend about an hour with us initially to discuss your business, review messaging, and approve the automation workflows. After that, everything runs automatically and requires minimal input from you.
Absolutely. We'll work with you to craft messages that sound like they're coming from you personally. You can review and approve all message templates before they go live, and we can adjust messaging anytime based on your feedback and results.
Replies go directly to you in real-time. The automation handles the initial outreach and follow-up, but when someone engages, you take over the conversation naturally. You'll receive notifications of replies on your phone, email, or dashboard.
In most cases, yes. We can integrate with virtually any website platform, CRM system, email service, or business tool. If you have an unusual system, we'll assess compatibility during our consultation. We can also work with our professional website service to ensure seamless integration.
You'll have access to a dashboard showing open rates, click rates, response rates, and conversions for every automated campaign. Monthly reports break down which sequences are performing best and where leads are coming from, giving you clear visibility into your marketing ROI.
Yes, though we rarely recommend it. Even during slow periods, it's important to stay engaged with past customers and nurture future leads. However, you have complete control and can adjust or pause any automation sequences at any time.
Most contractors see an immediate return through increased lead conversion and better follow-up. If automation helps you convert just one additional lead per month that you would have otherwise lost, it typically pays for itself many times over. Plus, it frees up hours of your time for more profitable activities.
Stop losing leads and start converting more with automated follow-ups.